Tag: employee value proposition

An employer brand belongs to employees, which can make it difficult for organisations to control. A strong EVP is critical for attracting the right talent.

6 keys to developing a great employer brand

In building an employer brand with a view to attracting the right talent, embedding the brand message into employees is key to driving any brand’s success and attracting the right candidates, according to a Sydney-based branding agency. “Your brand is not what you say it is, rather it’s what people […]

How flexibility can boost waning engagement

Engagement efforts by Australian workers have dropped to their lowest in 12 months, with only one in five employees willing to go above and beyond for their employers, according to a recent research report. The past 12 months have seen Australians working longer hours, under increased pressure achieve business results […]